Powerhouse Studios is casting people aged 40-60 for a fast-paced video campaign about healthy living. They’re looking for real, everyday people, not polished actors or influencers, to reflect diverse communities across the country.

The format is energetic and conversational: a fun walk-and-talk with quick-fire questions, inspired by Vogue’s “73 Questions”. No acting experience is needed—just natural confidence on camera and an authentic personality.

Who they’re looking for

People who have recently started making a positive change to their daily routine, whether that’s improving their diet, cutting back on smoking and drinking, or simply moving more. The focus is on honest, relatable progress: it’s never too late to make a change.

Filmed where you are

Case studies will be filmed in your own home to keep things natural and genuine, from making a coffee in the kitchen to heading out for a walk.

How to get involved

To put yourself forward for review by the Department for Health and Social Care, please fill in the following form and complete the NHS Healthy Choices Quiz (takes around 5 minutes).

Application Form: Powerhouse Studios NHS Healthy Choices Video Applicants – Fill in form

NHS Healthy Choices quiz: https://www.nhs.uk/better-health/healthy-choices-quiz/

Rate of pay

Up to £450 for successfully cast participants. Rates may be negotiated depending on the level of participation required.

Where will the campaign be seen

The Department for Health and Social Care may use the videos across its social media channels in perpetuity. All costs will be agreed in advance of the shoot.